eCommerce

7 Insights To Unlock Your Christmas Bonanza

by
7 Insights To Unlock Your Christmas Bonanza

For many online stores, the lead up to Christmas is your biggest sales season of the year. It is one time of year when you can pretty much guarantee that shoppers will be out in force, spending money like it grows on trees! It can be tempting to sit back and rely on gift-buying Christmas […] Read more…

How To Run A Successful eCommerce Product Launch

by

How To Turn One Time Shoppers Into Lifelong Customers

by
How to increase repeat purchase

If you increase repeat purchase rate by 5%, you can potentially increase your profitability by up to 95%! Most eCommerce stores spend the majority of their marketing dollars on driving cold traffic and converting new customers. But did you know that 40% of the average online store’s revenue is generated by only 8% of its customers? […] Read more…

7 Proven Ways to Improve Ecommerce Customer Experience

by
Improve Ecommerce Customer Experience

As eCommerce business owners, I’m sure we all set out to meet our customers’ expectations. But as a customer, do we tell our mates about a shopping experience (or any experience) that simply meets our expectations? No, I don’t think we do. I’ve personally had several recent online shopping experiences that were fine (I did […] Read more…

How To Create An Ecommerce Facebook Ad Funnel

by
How to generate a profitable ROI with your Ecommerce Facebook Ads Funnel

Wondering how you can sell more products on your online store using Facebook ads? Or looking for tips to target your customers through their buyer journey? In this article, you’ll discover the exact steps my client Diana from Milkbar Breastpumps took to build an effective, profitable eCommerce Facebook ad funnel. How we generated a profitable […] Read more…

How to navigate the Shopify Mailchimp breakup

by
Shopify Mailchimp breakup

Shopify and Mailchimp have just announced that the two platforms will cease to integrate from 12th May 2019. As an eCommerce and email marketing expert, I wanted to share my insights and advice with you to help you to navigate your pathway forwards. Especially given so many of you use both these platforms! Here are […] Read more…