Online Marketing

How To Know What To Focus On

To make this year your most successful in business yet Do you like to start the new year by setting some goals and creating a business plan? Typically when I speak to business owners, their goal is usually something like this: “Increase sales by 20%” And then they continue working on the same kinds of […] Read more…

Anatomy of a Highly Profitable Customer

Anatomy of a highly profitable customer

The first step in any business is to confirm you actually have a market for your product. You want to be sure you will have customers buying from you. For sure, recruiting new paying customers is no small feat, but there’s no time to rest on your laurels – you’re only halfway there. The next […] Read more…

How to Increase Sales by 30% with Influencer Marketing

Influencer marketing isn’t really new, but it’s an increasingly popular way for brands to market their wares. Basically, the term means, people of ‘influence’ sharing content about your brand or products with their audience. And the reasons to use influencer marketing are pretty convincing: Increased website traffic, Gain access to highly targeted and engaged audiences, […] Read more…

How to get bloggers or influencers to share your stuff

Publicity – A.K.A getting others (media, bloggers, social media influencers) to share your stuff for free – has been around for donkey’s years. As a brand selling direct-to-consumers or an eCommerce store, there are three solid reasons why you want to get bloggers or influencers to share your content. (That could be sharing your blogs, […] Read more…