7 Easy Ways To Boost Your eCommerce Conversion Rates

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If you run an online store, you’re always trying to increase your eCommerce conversion rates. Here’s how you can boost your sales without throwing a ton of money at things like paid traffic or SEO. To begin with, the average conversion rate from a typical eCommerce website is only 1-2% on average. Which is pretty […] Read more…

How to not panic when Facebook changes things!

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How to not panic when Facebook changes things

Last week, Mark Zuckerberg and the powers-that-be at Facebook dropped a huge bombshell on us. They announced a major change to Facebook’s algorithm that will completely change what we see in the Facebook news feed. The winners? Us – Facebook’s users. The losers? Pages. (Brand pages, public figure pages, media pages etc.) Here’s my take […] Read more…

How to write a simple business plan

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How to write a simple business plan

& make this your best year yet! I love planning for the year ahead. I mean, I REALLY love it. But, when I first started out in business, I was more of a ‘fly by the seat of my pants’ kinda operator. And in a short survey I recently conducted, I learned that more than […] Read more…

How to put your business on the map with a product launch

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How to know if you should run a Black Friday sale?

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Black Friday Cyber Monday sales have become an American eCommerce tradition, beginning 2005. Last year, eCommerce stores processed over $6 billion in sales just during this 4 day sale event. Australia played its part too. Here, Black Friday isn’t officially a ‘thing’, but Aussie retailers are catching on fast and it now represents the start […] Read more…