Easy SEO wins for eCommerce stores

Getting website traffic and sales in your online store can be tough. So how do you get them to the top of the ranks and win all the clicks? In this session, SEO expert Kate Toon will share valuable practical tips to help you boost your Google visibility. Watch this session to pick up easy-to-implement […] Read more…

Anatomy of a Highly Profitable Customer

Anatomy of a highly profitable customer

The first step in any business is to confirm you actually have a market for your product. You want to be sure you will have customers buying from you. For sure, recruiting new paying customers is no small feat, but there’s no time to rest on your laurels – you’re only halfway there. The next […] Read more…

How to develop a winning business mindset

Tell me – have you ever heard someone successful tell you their overnight success took several years in the making? This doesn’t quite play into our desires or expectations of instant gratification does it! The line from here to success is never straight, no matter what your endeavour. And it rarely happens overnight! But with […] Read more…

Why success is like a birthday cake

A client of mine told me this morning that she will have hit a million dollars in revenue over the year, which will be a significant increase from the previous year. And as I reflect on her journey to achieving this fantastic milestone, I had a big realisation. Success comes in stages. Sometimes when you’re […] Read more…

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How To Identify Your Most Profitable Customers

How to identify your most profitable customers

Do you know how to figure out who are your most profitable customers? In business, we shouldn’t treat our customers like parents treat their children. We absolutely SHOULD love some customers more than others! Let me explain. And in the process, I’ll give you some insight into your customers, and explain how to build your business […] Read more…

How To Run A Successful End Of Financial Year Sale

How to run a successful end of financial year sale

As we approach the end of financial year, you may be considering running a clearance sale or flash sale (affectionately known as an EOFYS). There’s the temptation to reduce how much you need to count during your stock-take. Or to get a few quick sales over the line before having to pay the tax man. There […] Read more…

How To Profit From a Small Email List

How to profit from a small email list

It is a universal truth that you will find either frustrating or comforting: everyone begins at the start line. But one of the biggest differences between eCommerce businesses that succeed and grow quickly and those that don’t, is that the successful ones focus on building up a solid email list. Did you know: email marketing […] Read more…