eCommerce marketing

7 Insights To Unlock Your Christmas Bonanza

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7 Insights To Unlock Your Christmas Bonanza

For many online stores, the lead up to Christmas is your biggest sales season of the year. It is one time of year when you can pretty much guarantee that shoppers will be out in force, spending money like it grows on trees! It can be tempting to sit back and rely on gift-buying Christmas […] Read more…

How To Turn One Time Shoppers Into Lifelong Customers

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How to increase repeat purchase

If you increase repeat purchase rate by 5%, you can potentially increase your profitability by up to 95%! Most eCommerce stores spend the majority of their marketing dollars on driving cold traffic and converting new customers. But did you know that 40% of the average online store’s revenue is generated by only 8% of its customers? […] Read more…

How To Create An Ecommerce Facebook Ad Funnel

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How to generate a profitable ROI with your Ecommerce Facebook Ads Funnel

Wondering how you can sell more products on your online store using Facebook ads? Or looking for tips to target your customers through their buyer journey? In this article, you’ll discover the exact steps my client Diana from Milkbar Breastpumps took to build an effective, profitable eCommerce Facebook ad funnel. How we generated a profitable […] Read more…

How to overcome eCommerce roadblocks to success

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Overcome roadblocks when selling products online

What to do when customers want to try things on before buying… Sometimes it’s hard for customers to buy online. Not because of the website itself, but because the product is difficult to choose without seeing it or trying it on. You may find this if you sell items like clothes, underwear, swimwear, shoes, make-up, […] Read more…

How To Identify Your Most Profitable Customers

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How to identify your most profitable customers

Do you know how to figure out who are your most profitable customers? In business, we shouldn’t treat our customers like parents treat their children. We absolutely SHOULD love some customers more than others! Let me explain. And in the process, I’ll give you some insight into your customers, and explain how to build your business […] Read more…